Kimihia app for MSD


Tēnā koe! Nau mai, haere mai ki KIMIHIA.

Kimihia is an interactive learning resource for Te Manatū Whakahiato Ora – The Ministry of Social Development – staff to support their day to day mahi.


In 2019 The Ministry introduced Te Pae Tata – Māori Strategy and Action plan which articulates how we will work with Māori to achieve better outcomes. Te Pae Tata is underpinned by Te Tiriti o Waitangi and draws on the wisdom and experiences of whānau, hapu and iwi to embed a Māori world view into The Ministry.

Part of embedding Te Ao Māori into The Ministry requires the development of staff capability and understanding of Te Ao Māori. He Matapihi ki Te Ao Māori is our Ministry’s capability framework to build awareness, confidence and familiarity in bringing te reo Māori into our everyday conversations and our way of work.

The Ministry is using many tools and initiatives to support the embedding of te ao Māori into its DNA including its practice, process and services, including the use of Kimihia.

What is Kimihia?

Kimihia is a downloadable mobile application focussed on Te Ao Māori. Kimihia allows anyone using it to engage with Māori cultural knowledge and build awareness of key Māori concepts, values and practices.

Some Kimihia features include:

  • audio pronunciation and translation integrated across the app for easy learning
  • a pepeha generator to help people with verbal introductions in te reo Māori
  • recordings of select waiata and karakia that can be learned and used in various settings
  • brief lessons on key Māori concepts, such as marae, powhiri, whakapapa and more
  • common phrases and salutations for everyday use
  • a useful map showing all hapū and iwi across Aotearoa.

Kimihia can be downloaded to your work phone or personal phone, making the information available to you anywhere and at any time.

What does Kimihia mean?

Kimihia means to seek, search, look for or hunt for.

The name Kimihia is intended to encourage those who are looking for information and answers about Te Ao Māori. It describes the starting point on one’s journey to understanding more about Te Ao Māori or the Māori world view.

Privacy policy

Kimihia allows you to develop your understanding of te reo Māori, tikanga, kawa and Māori customs and concepts.

You do not have to put any of your personal information directly into the application, however you may find it useful to fill out the ‘pepeha’ which is a personalised introduction/greeting.

Any personal information entered into the application will be stored locally and securely in the application. Any information entered into the application will be deleted when you delete the application.

Google, Apple and Microsoft will receive general usage information from the use of the application by its users, however this will be at an aggregate level and no personal information about a particular individual will be shared.

MSD and the application developers Kiwa Digital Ltd will not have access to any personal information.

If you have any general questions about personal information MSD may hold about you, please contact


If you need any help or have any questions about Kimihia, please contact us at and we will get back to you as soon as we can.


This app was delivered by Kiwa Digital Ltd.

Kimihia app for MSD
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